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Your Product Has Moved On. Your Website Hasn't.
Early-stage sites get built in a weekend and then left alone while the product, the pricing and the positioning all change.
By the time you are raising, hiring or selling to bigger customers, the site is the weakest part of your story, and every change needs an engineer.
We rebuild it around how buyers evaluate software today, and hand your team the keys.
PROBLEM
Engineers Stuck On Marketing Pages
Every new landing page, pricing tweak or blog post becomes a ticket. Your developers lose product time, and marketing waits.
PROBLEM
A Site That Undersells The Product
Vague headlines and stock illustrations make a sharp product look like every other tool in the category. Buyers bounce before they reach a demo.
SOLUTION
A Site Your Team Can Ship
A fast, well-structured site with reusable components and a CMS, so marketing can launch pages, posts and experiments on its own.
Built Around How Buyers Evaluate Software.
Software buyers scan, compare and look for proof before they ever talk to sales. We design every page around those moments.
Clear in five seconds. A headline, a product visual and a next step that tell visitors what you do and who it is for before they scroll.
Proof where it counts. Logos, case studies, integrations and security details placed next to the claims they back up.
Pricing and demo paths that convert. Pricing pages, comparison pages and demo or signup flows designed to move visitors to the next step.
Fast To Launch, Easy To Grow.
We have built marketing sites for AI, data and B2B software companies, including Bloxbot, Zeitcore and Xanevo.
Live in 1 to 2 weeks. A tight scope, founders who design and build the site themselves, and no handoffs between teams.
Components, not one-off pages. A library of sections your team can rearrange into new landing pages without breaking the design.
Fast and search-ready. Clean structure, quick load times and on-page SEO set up from day one, so content marketing has something to build on.
Webflow Or Custom Code
The Right Stack For Your Stage
We build on Webflow by default and in code when the site needs it. Either way, you own the finished site.
Webflow For Marketing Teams
Visual editing, a flexible CMS and hosting handled for you. Marketing ships pages without filing tickets.
Astro Or Next.js For Scale
For personalization, app-like features or deep product integration, we build in code with a headless CMS your team can still edit.
Your Tools, Connected
HubSpot, Salesforce, analytics, product signup and scheduling tools wired in and tested before launch.
Everything Your Launch Needs
Strategy, design, development and SEO from one small senior team.
Marketing Site Design
Messaging structure, UX and visual design for your homepage, product, pricing and use-case pages.
Launch And Landing Pages
Pages for launches, campaigns and fundraising announcements, built to be reused for the next one.
Performance And SEO
Fast load times, clean structure and on-page SEO so your content marketing compounds.
CMS For Blog, Changelog And Case Studies
Structured content types your team can publish to on its own.
Integrations
CRM, analytics, signup and scheduling tools connected to the site and tested end to end.
Product Visuals And Motion
Interface mockups and light animation that explain the product faster than copy.
Moving Off WordPress?
Many startups outgrow a WordPress site full of plugins. We move you to Webflow or a custom build with every URL mapped and redirected, so your rankings and signups carry across.
Don't Take Our Word For It. See Our Reviews
Foundations
Partner
Certified expertise in building thoughtful, high-performing Webflow experiences.
Top 3%
Globally
Ranked among Upwork's top talent.
Frequently Asked Questions
Common questions from SaaS founders and startup marketing teams.
How much does a SaaS or startup website cost?
Most SaaS and startup marketing sites we build land between $1,500 and $8,000. The price depends on the number of unique page layouts, how much CMS content you need (blog, changelog, docs, case studies), integrations like HubSpot or your product signup flow, and how much animation and product UI the design calls for.
How fast can you launch our marketing site?
Most sites launch in 1 to 2 weeks from kickoff. If you have a launch date or a funding announcement coming up, tell us on the first call and we will plan the scope around it.
Should our marketing site be on Webflow or custom code?
For most startups, Webflow: your marketing team can ship pages, posts and experiments without pulling engineers off the product. When the site needs things Webflow handles poorly, such as heavy personalization, app-like features or tight integration with your product, we build in Astro or Next.js instead. We recommend the one that fits, not the one that is easier for us.
Can our marketing team update the site without a developer?
Yes. We set up the CMS and reusable components so your team can publish blog posts, launch landing pages and update pricing on their own. Every project ends with a training session.
Do you design product UI and animations for the site?
Yes. We design product visuals, interface mockups and motion that explain what your product does faster than copy alone, and we keep animations light so the site stays fast.
Do you work with startups outside the US?
Yes. We are based in Charlotte, NC, and work with startups across the US and Europe. Our process runs remotely, with async updates and calls that fit your time zone.
Ready To Ship A Better Website?
Tell us about your product, your launch date and what the site needs to do. We'll come back with a scope, a price and a timeline.
Happiworks is a web design and development company based in Charlotte, NC, working with SaaS and tech startups worldwide. See ourweb design andweb development services, browse the portfolio, or readwhat a website costs.
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